jargon, etc. was formed in early 2008 by William Grey. Friends Gabriel Cuéllar and Jared Langevin joined in late 2008. All three contributors received their Bachelor of Architecture degree from Carnegie-Mellon University in Pittsburgh in 2008.

William Grey is an architectural critic and designer based in Brooklyn, New York.  His work has been displayed and published in the United States and Europe.

His current research includes symmetry, mimesis, and the echo (decisions in the architectural process) urban transcendentalism (a slow city), performative form, duplicity & proportion, and climate geographies.

Gabriel Cuéllar currently participates in the Berlage Institute postgraduate research program in Rotterdam. He has worked in Zurich (Gramazio & Kohler Architektur und Städtebau) and Paris (Philippe Rahm architectes). His collaborative projects have been exhibited in New York City, London, Seoul, Riga, Antwerp, Detroit and Dallas. Presently he is working on international competitions and developing an architecture quarterly.

Writing for jargon, etc., he focuses on cultural and geographic realities in and out of architecture: daily life, diet, climate, computing, migration.